David Hertz to speak at Westweek 2015 Panel Discussion

David Hertz will be speaking at the Westweek 2015 panel at the Pacific Design Center in West Hollywood on March 26.  The theme is The Collaborative Paradigm: Transforming Design Through Cooperative Process, and is presented by AIA Los Angeles.

The discussion will be from 3-4 pm at the Conference Center, Suite B259

"Client projects are benefiting from a transformation in the interactive between firms and disciplines, as the working relationships between architects, designers and builders shift from hierarchical and independent to holistic and cooperative. Addressing this evolving dynamic, AIA Executive Director Nicci Solomons engages A&D innovators David Hertz, Joan Behnke, Hagy Belzberg and Dorothy Macik in an introspective dialogue revealing the creative and practical opportunities of the team approach. From sharing vital information at the onset and ensuring the client’s ultimate vision is understood, to perfecting the creative execution, discover how these professionals embrace an integrated, collective design philosophy to exceed client expectations."

More information can be found here:  http://www.pacificdesigncenter.com/event/keynote-3/

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